The Super Power of The Purse

August 20, 2010 by thinkhappy

The Super Power of the Purse, by Hollis Colquhoun

Your purse has power squared for your personal & financial self-defense.

First, your purse holds the resources to make you financially powerful, even if you‘re not the major income earner in your relationship. Studies have shown that women and their wallets control over 80% of consumer spending. In general, women buy most of the household and family items, including major appliances, food, clothing, vacations and automobiles, so they carry a hefty financial weight in the operation of the economy.

Of course the best plan of action for maximizing the spending power of your purse, particularly for larger ticket items, is to take your time and not make impulsive decisions. Comparison shop, gather information, work within your budget and after a lot of deliberation and number crunching, make a wise purchase.

Secondly, your purse is an effective weapon if you’re alone, on the street or in a parking lot, and the victim of an attack by a thief or mugger. Most women have large shoulder bags that hold a multitude of essential items: wallet, journal, cell phone, cosmetic bag, keys, snacks, water bottle, etc. consequently, it wields a decent amount of real weight.

Contrary to some opinions, the best defense against an attacker is not a can of mace or keys in-between your fingers. Both of these defenses take time to set up and bad guys won't wait while you dig in your purse for the can or stick the keys through your fingers.

Rather, the best way to use the defensive power of your purse is to move with speed and the element of surprise. Swing your purse like a chain with an iron ball attached at the end and aim for the attacker’s head. Wing it, let go, then run in the opposite direction.

The power of the purse is amazing - don’t forget it!

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